How Renzo executed their airdrop campaign for over 100k users, using Liquifi

How Renzo executed their airdrop campaign for over 100k users, using Liquifi 

The challenge

‍Renzo needed a partner to guide them through the token launch process, helping them handle complexities like custom smart contracts and various wallet types. 

As Renzo’s Points program concluded, they began gearing up for the launch of their native $REZ token. To accomplish this, they needed a token launch partner who could: 

1. Ship on a tight timeline 

Renzo needed a partner that could move securely—and with speed, given their timeline. 

2. Securely handle a massive amount of funds 

Renzo needed a partner who would provide an airdrop solution that would securely handle massive scale—and massive amounts of money—with zero risk of exploits or loss of funds. 

3. Operate with scale, for 105k  claimants 

With a huge number of claimants, Renzo needed a partner to provide an airdrop solution equipped to handle that level of transaction volume. 

4. Handle a complex distribution process, with multiple claim variables 

Renzo’s airdrop would be a complex campaign based on a dynamic Points program that they’d run in prior months. 

This Points program contained multiple variables and parameters that Renzo would need to account for during the $REZ claim process. 

According to Kratik Lodha, Founder @ Renzo, the team felt most concerned about finding a partner who could support high transaction volume without compromising user experience:  

We needed a simple user experience that could securely handle the volume of users claiming $REZ.

Given their needs, Renzo needed a token launch partner that offered a secure, audited, battle-tested, and lightning-quick solution.

Fortunately, Liquifi offered all these qualities right out of the box.

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The solution 

‍Liquifi’s platform ensured that all Renzo stakeholders could easily claim the right token amount within the appropriate eligibility parameters dictated by their Points program.

Renzo used Liquifi to facilitate their token airdrop in multiple specific ways: 

• A dedicated $REZ claims page

The Liquifi team built a dedicated $REZ claims page that all Renzo stakeholders could access to facilitate a seamless claim experience. 

• Smart contract customization 

Liquifi customized Renzo’s airdrop contracts to handle the massive scale of their program, using a solution that supported multiple wallet types and claiming methods. 

• Geofencing for specific regions and jurisdictions
• One time claims for the majority of users
• Vesting for whales

Liquifi also helped Renzo enable geofencing for specific regions to ensure compliance across global distributions in multiple jurisdictions.

The Renzo team felt relieved that Liquifi handled the vast majority of the logistical, operational work involved in launching their token. Secure in the knowledge that Liquifi was running all token ops processes, the Renzo team felt free to shift their focus to other strategic objectives.

Per Kratik: 

The Liquifi experience was as smooth as it gets, allowing our team to focus on other TGE activities.

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The results‍

After launching their token with Liquifi, Renzo stakeholders claimed over $100M in tokens, through 84k total transactions.‍

With Liquifi managing their tokens ops processes in the background:

• Renzo was able to seamlessly process 100k transactions 
• Renzo stakeholders claimed, in total, $275M in transaction volume
  

Moving forward, Kratik Lodha explained how Renzo will continue partnering with Liquifi to handle future token distributions: 

Renzo plans to continue to work with Liquifi for future token distribution events.