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Powering $8.5B in Token Value: Liquifi in 2024 and What’s Ahead in 2025

Robin Ji
Robin Ji
Robin Ji
Robin Ji
CEO & Co-Founder at Liquifi
Powering $8.5B in Token Value: Liquifi in 2024 and What’s Ahead in 2025
Key takeaways

2024 was a foundational year for the Liquifi Ecosystem.

In 2024, we scaled from $1B to $8.5B in managed token value. Liquifi enabled visionary founders, teams, investors, and community stakeholders to distribute $1.7B in tokens compliantly across 174 countries. 

We’re deeply grateful to our 90+ customers, who entrusted us with streamlining their token operations through innovative products and compliance solutions.

For us, success is measured by the impact we help you create. By the stats, that’s $8.5B of token value and $1.7B distributed worldwide–but this is just the foundation we’ve reinforced in 2024. In 2025, we’re accelerating our mission to deliver scalable solutions—empowering you to lead, innovate, and shape the future.

Crypto protocols, like Lego blocks, require the right pieces in the right order to build something extraordinary—a principle that also defines our trusted networks and global ecosystem of crypto infrastructure and service providers. So, we’re incredibly grateful to our incredible partners in law, tax, HR/payroll, custody, tokenomics, and offshore foundation partners. Liquifi is proud to be a crucial piece alongside you. 

🇺🇸And finally, nothing energizes us more than the tokenized future unlocked by incoming regulatory clarity. With these building blocks and a seat at the table with incoming legislators and regulators through the Blockchain Association, we’re committed to delivering end-to-end solutions for compliant, global token operations—from Day 1 to Day 1000, wherever your company starts and your talent grows. Our success is maximizing the impact you create so that together, we give more people access to opportunity and leave the world better than we found it. We all win together.

              – Robin, Oliver, and Team Liquifi

What We Achieved Together
  • Grew from $1B to $8.5B+ of token value managed on the Liqufi platform
  • 5x’d global token distributions to $1.7B+ across 174 countries
  • Delivered tokens to 1.3M unique stakeholders, putting Liquifi into the top 10 most used dApps in crypto, particularly during airdrops.

All in service of our tripled customer base of 90+ leading protocols, including:
Unlocked by the Token Operations Ecosystem:

We’re proud to work alongside world-class firms who share our vision of setting industry standards.

Innovation (and a 65 NPS) Driven by Customer Insights 

At Liquifi, two core values are, “The score takes care of itself” and “Customer-obsession.” By staying on the frontlines with our customers (obsession), we focus on what we can control (our products and services).


So, we’re most proud that the scoreboard shows a 65 NPS as the 2025 game begins. This puts Liquifi in a rare category of essential products. In practice, achieving this meant: 

  • 3,000+ live interactions with you, our customers

Which, after months of Product R&D, enabled us to solve your most pressing challenges:

  • In-app Token Grant Creation + Templates to simplify the hassle of creating hundreds of token grants with just a few clicks
  • Improve crypto UX and security through embedded wallets, email authentication, and SSO options via Dynamic.xyz
    • These, combined, cover the most complex token vesting & lockup schedules with easy, secure log-in options for stakeholders new to crypto and the OGs. 👋 spreadsheets
  • An integrated airdrop platform, now battle-tested for 2025
    • Delivering over $500M in airdrops to 1.1M users without a hitch
  • Robust custodian integrations with Coinbase Prime, Anchorage, Fireblocks, Finoa, Gnosis Safe, and more
    • Simplifying payout cycles through automated payouts across all your stakeholders and layered security via custodian AML, wallet verifications, and test transactions.
  • Supported 11 new networks
Looking ahead to 2025: Token Launches + Unlock Szn + Regulatory Clarity 

Building on that foundation for scale, all of us in crypto have a busy year ahead!

Through Liquifi Launch, we’re cementing our offerings regardless of which law firm and onshore/offshore structure you work with.

  • Offshore + Foundation Setup through the Liquifi Ecosystem
  • Scaled batch payouts across all entities and custody solutions
  • Airdrops and new, compliant launch methods

As Unlock Season begins in 2025

  • Solving real-time token taxes for global employees–one of the most challenging problems in crypto compensation. Due to token volatility, the 🏆 is delivering compliant paystubs across Fiat, Stables, and Native Tokens from an all-in-one integrated experience.
    • Special shoutout to Deel, our partner with the global reach to deliver the ‘last mile.’ 
  • Integrated Operational OTC
    • Regulated, controlled Employee + Founder Selling Programs
    • Sell-to-cover tokens to meet payroll tax obligations. 

Guiding and supporting long-awaited regulatory clarity via active contributions to 

  • The Blockchain Association (U.S.), 
  • The Blockchain Association of the Cayman Islands (BACI), and 
  • Other groups collaborating with legislators and regulators around the world

We can’t share everything coming this year… but there’s never been a better time to let Liquifi handle your token launch, complex token vesting, distributions, and global community ownership challenges. All so you can focus on scaling into a 🐂-ish year ahead. 

Join Us in Shaping the Future of Token Operations

We invite you to join us as we continue to set industry standards for equitable, efficient, and compliant token distribution.

Ready to launch your token and scale your token operations?

Schedule a demo with our experts today.

Follow us on Twitter and LinkedIn for the latest insights and updates, and learn more in our tactical and helpful How to Launch a Token series.

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Robin Ji
Robin Ji
·
CEO & Co-Founder at Liquifi
Token Vesting and Compensation Guru

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